Friday, March 25, 2011

These pictures are hideous quality but I can't seem to find my camera so my phone has had to do the trick till now! Just thought I'd fill you in on what I've been busy with this week!

Caren from Two and some "muscle" putting up the Two sign in their adorable shop

These are some of the things they are going to sell 

The current state of my office

Our three new tenants

My "office" which is currently the depot for all new stock

The "passage"

Caren installing printer's trays with jewellery

How exciting!

We still have to figure how we are going to keep our navy floor clean

Mememe - the bare minimum. This weekend is going to be "fun"

After! David Krynauw installing one of his incredible wooden chandeliers 
Our garden, which is looking better than it used to when we moved in

Again, almost there but still looking better than when we first found it 
The aftermath of a visit from a landscaper

It's gonna be soooo fun removing this rubble before Wednesday

Where I currently work from - the kitchen 
Doreen holding up a skirt that's just arrived from Cape Town! There are only 5 of these horse fold skirts!

Mememe Joburg update

Wednesday, March 23, 2011

After the rain, there is sunshine! Although I havne't had the luxury of proper time to blog, things have been going pretty well in my little venture since those horrible breakins.  Doreen Southwood, who owns Mememe Cape Town and now owns this one with me came last week and it's as if God sent a thousand angels with her. 

So much has happened since she's been here. She brought along some clothes that will be the "cause of death" on my friend Nana's death certificate which is due for publication when the shop opens. She and I died when we saw some of the clothes from Mememe Cape Town - Clothes from Babbette, a girl called Babera who reworks vintage dresses into little miracles.  I can't cope with the fact that there is one of each of these dresses. She's sent 20 for Mememe Joburg. Gosh they're cute and they retails for a very worth it R570! I'll post some pics below. We are also awaiting stock from Non-European, Michelle Ludek, Christopher Strong and Sitting Pretty and Adam and Eve.  

There are also these amazing sunglasses and even more amazing pure leather shoes called Diomonde shoes made by this Congolese man in Cape Town.  He custom makes broges, boots and sandals! I'll post pics when I find my camera (I hope it wasn't stolen) but they are rrrrreally awesome. In terms of jewellery, I can't even remember how many people we have stocking us, but we are so lucky.  Jees, I sound like I'm bragging. Well, I kinda am. It's my blog and I'll brag if I want to. :-l

We've painted that poo brown house into a blue future gold mine and transformed the brown wooden floors into a beautiful navy! Today we are putting up the beautiful Mememe signage and hopefully getting some of our shop fittings delivered! It's amazing how difficult it is to find what seems like the simplest things - like someone to fit rails.  Anyway, we eventually found someone in Mayfair last night.  

These are not the dresses we have because she only has one offs so you've got to scramble. The ones we have are even cuter that this. I was playing dress up yesterday and I felt like a child, so happy and untouched by anything ugly in life. 

Behind the scenes of that cool Woolies ad

I kinda got goosebumps when I saw this ad on TV - not sure if it was the choreography and how the remixed the song and I (surprise surprise) actually like a few of these pieces from good old Woolies! About a month ago, Woolies invited me to go behind the scenes of their whole ad campaign . This is obviously not my footage though, that footage is only coming out in a few weeks, but thought this might warm you up in the meantime!

For the love of Uni

Thursday, March 17, 2011

I wonder if this trend will ever hit our shores.  The traditional varsity jacket is very American.  University boys used to wear them in the 50s and still, today they are the archetypal symbol for jocks,  fraternities or baseball players and fans. Now, American designers, including one Chloe Sevigny, have made their own versions of this classic American apparel.  I think I could rock some of these:


Tommy Hilfiger

Chloe Sevigny for Opening Ceremony

Henrik Vibskov




Topshop. This is by far my favourite and it's the cheapest at $80

Happening now: Arise Magazine Fashion Week - Lagos.

Wednesday, March 16, 2011

One of my favourite writers and bloggers, Oroma Elewa of Pop Africana Mag is at it again. This time, she's giving readers peeks of what's happening at the Arise Magazine Fashion Week in Lagos.  Here are some back stage pics from some of the top African designer shows she's attended. Lucky beeyaach! 

Some legs and lace at Lanre Da Silva Ajayi. I must say, I don't know this designer but happy to make the virtual acquaintence 
Florals are clearly not going anywhere. Thank the blooming gods! 
Backstage at Black Coffee

More Black Coffee. Loving the eyes!
Recognise some of these from Black Coffee?

Tiffany Amber! Love this monstrosity! 

Hey Sasha

Shoot to kill!

Monday, March 14, 2011

There had to be a time where I had to mock myself to make a point! I haven't had sufficient time and inspirasie to blog about my life because I've been dealing with the realities of going into a real business in Johannesburg, South Africa.  This town is a shithole at times, but one you appreciate for various reasons as one would their much needed toilet.  

A few days ago, Mememe and Two's store got burgled and we were choked with shock, horror, cry, why and many a moment of fuckthosemotherfuckers.  We tried to wait our pain away when low and behold, the fuckers struck again and we were robbed for the second time in 5 days! This time, instead of crying, I decided to go see a Sangoma and now I think we are going to okay. 

Besides that, we've been shooting the campaign for the shop (the inspiration for my blog title to day! Brett Rubin kills), sending out invites, painting, building and doing midnight drivebys to look for criminals.  I've also become a regular visitor to builders warehouse and I find myself building some unlikely relationships with cops, security guards and armed response guys! It hasn't been an easy few weeks and it's about to get mental. Despite all of this is the best thing that's happened to me and I'm very excited about the many days of pain and joy associated with doing something for the first time.  I hope you like the pictures and will come and visit us soon when we open on 1 April! This is not a joke. 

These are a few pictures of the beautiful Ethiopia, who is not an experienced model but someone who has is experienced in being a nice beautiful girl who looks like she was born in front of a camera.  These images came very naturally with the help of a great team.  There are a few more we are going to keep for the store, which you can see closer to the time.